Do you feel your business is a bit like a reliable saloon but you just know it has the potential to deliver and handle like a high performance machine? But how do you move up to top gear?
The departments, divisions, or individuals of your business can either be your accelerator or your brakes. You need to deliver both consistency and high performance to enable you to win.
So how do you gain consistency in your business and get up to those high performing gears?
Well, of course that is the ultimate question. Your brakes could be cost related, process, quality, or systems. Your accelerator could be sales, marketing or human resources. To gain that all important competitive advantage you need to develop both.
The other and most vital ingredient here is people. That is, you, me, our colleagues, customers, suppliers and our networks. Human nature and relationships can impact on the speed and overall development of your business.
Using the accelerator on the straight will obviously have a marked impact on your business results but what about accelerating through the bends? Will you spin off or gain a market leading position?
So, how do you get your business into top gear?
Here are 10 questions from Greenlake to ask yourself about your business:
- Where is your business going? If you don’t have a route map how do you know when you have arrived? Develop a business plan, the route map to success.
- Have your drivers looked at the map?
- Do you have the tyre specialist fuelling the car?
- Are you using the right tyres for the weather conditions?
- Are you buying the right grade of fuel?
- What is your position on the track and where are your competitors?
- Do you have a two or three stop strategy?
- Do you give team orders and do they pull together? Do you listen to your teams?
- When did you last spray the champagne on your drivers?
- Do you know why you won? Do you review the race.
Never underestimate the power of your own network and those members within the Liverpool Chamber of Commerce.
One such case I’d like to share with you is one of my own network experiences which led to opening a door for an associate of mine and his client. They had been trying desperately to supply Harrods with luxury porcelain wear in order for it to be sold through the top branded store.
During my time with American Express and British Airways I established a strong network of contacts. One contact a Director at Harrods. Through this contact, I was able to gain access to a high level buyers meeting for myself and my associates client which may well lead to a very lucrative contract.
This case study illustrates that you should never underestimate the power of your network and the relationships you hold. I achieved in weeks what my associate and his client could not in over three years. You will have your own network and your own contacts. You never know when your network will open doors and reap unexpected rewards. The main thing is to stay connected and be alert to the opportunity.
Perhaps its time to look at that high performance jigsaw and those networking opportunities. It could well unlock the full potential for you, your people and your business.
Greenlake Limited would love to hear your views and about any challenges you may wish to share about your own business. Please e-mail pete@greenlakebms.co.uk
Or contact:
Greenlake Limited
7 Grove Park
Knustsford
Cheshire
WA16 8QA
Tel/Fax: 01257 260711